Broadcast Messaging vs. Predictive Dialing: Which is right for my organization?

The reasons for choosing either Broadcast Messaging and/or Predictive Dialing solutions are varied and also highly personal to how you run your organization.

Below are some of the more popular reasons for each solution:

Broadcast Messaging

• Encourages debtor/customer inbound calls to your office
• Works well without collectors being involved
• Options for debtor/customer to transfer to a collector/agent
• Messages are delivered exactly as you designed on every call
• Improves Right Party Verification
• Cost effective to use on lower balance accounts
• Cost effective to make follow-up calls to somewhat more difficult accounts
• Runs when you want it to run – doesn’t call in sick, no vacations, no training

Predictive Dialing

• Personal interaction by a collector with debtor/customer
• Dramatically reduces hold times
• More effective on high balance accounts
• Highly effective on newer accounts
• Extremely effective on highly complex accounts: medical, insurance, etc.

Predictive Dialing and Broadcast Messaging are both extremely effective in contacting debtors/customers.  They can both help your organization to win more business, satisfy due diligence requirements and be more profitable.

The BEST news is that IAT provides both of these solutions!  IAT has the most experience – 25+ years – in providing dialer solutions to the credit and collection industry.