Monthly Archives: November 2011

Keep presetting to your sprinklers, not your collections.

With today’s technology, so many everyday tasks can be preset we hardly give them a second thought. We can preset our home sprinkling system and water our lawns without picking up a hose. Our heating or air conditioning can be set to always come on at the desired time. Coffee can start brewing before we [...]
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Feeling Excluded?

Sometimes being excluded isn’t a bad thing. I personally like to be excluded from certain conversations and from telemarketing calls. Excluding certain calls from your calling lists is also something I look at as being a good thing. You wouldn’t want to call an account that’s under legal review. Or you wouldn’t want the dialer [...]
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Old and Proven vs. the New and Enhanced

Consider a few hypothetical questions: Could you safely put away precious china plates and glasses wearing boxing gloves? How well do you think you would play golf if you had to wear baseball mitts? Could a concert pianist successfully play the piano while wearing mittens? Could you hit a fast ball while wearing a welder’s [...]
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Wanted: Remote controlled teenagers

Do you ever wish that you could automate certain things in your life, but can’t because sometimes those things rely on another human beings, doing what you want, when you want? For instance, I tried for years to automate my teenagers to clean their rooms. I did not care when or how they cleaned. Just [...]
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The Secret to IAT’s predictive success: predictive algorithms explained

I am a computer programmer. If you ask me a technical question, be prepared for a very complicated answer. Occasionally, I get requests for a white paper about our predictive algorithms. While working on this post, I attempted to explain some finer points of the predictive algorithm calculations to one of our marketing team members. [...]
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